【行業數據】調查：香港企業招聘率上年增逾3成 Survey suggests Hong Kong Enterprises' Recruitment Rate Increased by Over 30% Last Year

香港企業於全球範圍內進行人才招聘的比例增加了34％。這一數據不僅凸顯香港企業正積極重啟發展，也象徵著它們在國際人才市場的積極佈局。此變化不僅標誌著企業發展進入新階段，同時反映全球人力資源管理的新趨勢。

根據Deel《2023年全球招聘趨勢報告》顯示，企業對於跨國及遠程人才的需求持續增加，尤其在科技、銷售及文案策劃等領域尤為顯著。這種招聘方式的變化，不僅擴大了人才庫的多元性，同時也為香港的勞動市場帶來更多靈活性和創新的可能。

隨著全球化趨勢的發展，香港人才在國際市場上日益受到青睞，2023年的海外就業率增長至36.2%。從而可見香港人才在全球市場上的競爭力，特別是在軟件開發、統計、遊戲開發、銷售和市場營銷等領域。跨國和遠程工作模式的普及，對於數碼時代和疫情後成長的新一代人才來說，已成為職業發展的新常態。

在薪酬趨勢方面，教學（24%）、銷售（8%）、軟件工程（4%）和文案（3%）職位的全球薪酬增幅居首。相比之下，客戶服務、人力資源、會計、助理和市場營銷等職位薪酬有所下調。

Deel亞洲業務拓展總監Karen Ng指出，香港企業在吸引人才方面採取明確策略，積極運用全球招聘方法來搜尋世界各地的優秀人才。因此，全球招聘領域的穩定和顯著增長在預期之內。對於在數碼時代成長並在疫情期間開始職業生涯的新一代人才而言，遠程和混合工作方式已成日常，使得跨國招聘和就業對他們至關重要。

Hong Kong enterprises have increased their global talent recruitment by 34%. This data not only highlights the active restart of development by Hong Kong businesses but also symbolizes their proactive strategy in the international talent market. This change marks a new phase in corporate development and reflects the new trend in global human resource management.

According to Deel's "State of Global Hiring Report 2023," there is a continuing increase in demand for international and remote talents, especially in fields such as technology, sales, and copywriting. This change in recruitment methods has expanded the diversity of the talent pool and brought more flexibility and innovation possibilities to Hong Kong's labour market.

With the development of globalization trends, Hong Kong talents are increasingly favoured in the international market, with the overseas employment rate growing to 36.2% in 2023. This demonstrates the competitiveness of Hong Kong talents in the global market, particularly in areas like software development, statistics, game development, sales, and marketing. The prevalence of cross-border and remote working models has become a new norm for career development, especially for the new generation who grew up in the digital era and started their careers post-pandemic.

In terms of salary trends, teaching (24%), sales (8%), software engineering (4%), and content (3%) positions lead in global salary growth. In contrast, positions in customer support, recruiting,accountant, assistant, and marketing have seen salary decreases.

Karen Ng, Deel's Head of Expansion in Asia, and Market Lead for Singapore, Hong Kong, ASEAN, India, pointed out that Hong Kong enterprises have adopted clear strategies in attracting talents, actively utilizing global recruitment methods to search for the best talents worldwide. Therefore, the stable and significant growth in the global recruitment field is within expectations. For the new generation who grew up in the digital era and started their careers during the pandemic, remote and hybrid work modes have become routine, making cross-border recruitment and employment crucial for them.