【商業智慧】Brian Chesky：我不是要進行微管理，而是像個指揮家般協調大家的聲音 Brian Chesky: I’m not there to micromanage as much as I’m there as an orchestra conductor to make sure it plays one cohesive sound

在COVID-19疫情的壓力下，多數公司都面對巨大的生存挑戰，Airbnb也不例外。然而，它不僅成功地抵禦了這一危機，更在困境中找到了企業發展的新方向，並在今年6月首次登上《財富》美國500強企業。

Airbnb 行政總裁 Brian Chesky 針對公司過去的「領地」文化進行了深刻反思。他發現，這種以小組或部門為中心的組織方式，在公司規模擴大後反而成了絆腳石。

Chesky說：「我不是要進行微管理，而是像個指揮家般協調大家的聲音。」行政總裁並不是來扮演組織的霸主，而是來協調和引領大家朝正確的方向前進。

受到Steve Jobs對Apple轉型的啟發，Chesky認為真正的領導力不僅在於賦予下屬權力和責任，更在於有膽量和智慧做出必要的策略改變。

在充滿不確定性的商業環境中，只有敢於自我挑戰和改變的企業，才能不斷進步並贏得市場認同。

Under the pressure of the COVID-19 pandemic, most companies are facing tremendous challenges to their survival, and Airbnb is no exception. However, it not only successfully resisted this crisis but also found a new direction for business development in adversity.

Brian Chesky, the CEO of Airbnb, deeply reflected on the company's past "fiefdom" culture. He found that this organisational approach, which centred on small teams or departments, became a stumbling block as the company scaled up.

Chesky said, "I’m not there to micromanage as much as I’m there as an orchestra conductor to make sure it plays one cohesive sound." A CEO is not here to act as the ruler of the organisation but to coordinate and guide everyone in the right direction.

Inspired by Steve Jobs' transformation of Apple, Chesky believes that true leadership lies not only in empowering subordinates but also in having the courage and wisdom to make necessary strategic changes.

In a business environment filled with uncertainties, only companies that dare to challenge themselves and make changes can continuously progress and win market recognition.