【職場智慧】打造絕佳員工體驗的五大關鍵 Five Key Elements to Craft an Exceptional Employee Experience

商業智慧
【職場智慧】打造絕佳員工體驗的五大關鍵 Five Key Elements to Craft an Exceptional Employee Experience

近年許多企業都將主要焦點放在客戶體驗上,卻忽略了員工體驗的重要性。調查顯示,改善員工體驗可以增加高達50%的收入!以下是創建更好員工體驗的五個關鍵因素:

  1. 互信:信任包括員工對公司的信任和公司對員工的信任。互相信任能提高員工的主動性和創造力,並加強彼此之間的合作。例如,Apple和Ritz-Carlton都允許員工在無需特別許可的情況下,解決許多客戶問題。
  2. 領導的責任感:真正的領導者不僅要說,還要做。他們要確保公司文化中,員工體驗得到了應有的重視。例如,Hilton設立了跨部門團隊,專門監控員工的體驗。
  3. 價值觀匹配:員工希望與公司的價值觀一致。公司需要明確地表達自己的價值觀,並確保所有行動都與這些價值觀一致。例如,Airbnb在招聘過程中進行兩次「核心價值觀面試」,確保新員工與公司文化相匹配。
  4. 給予認同和讚賞:認識和培育員工的潛力對於激勵員工至關重要。例如,Unilever設計了一個領導力發展計劃,幫助員工制定與公司目標一致的「未來適應計劃」。
  5. 讓科技助力:簡單、有效的技術可以大大提高員工的工作效率。企業應該努力整合應用程序,減少員工的工作磨擦。

提供優質的員工體驗不僅能夠吸引和留住頂尖人才,還能提高業務績效,為公司帶來更大的價值。畢竟,快樂的員工會製造快樂的客戶,這也會讓領導者和投資者心滿意足。

In recent years, many companies have placed their primary focus on customer experience, yet overlooked the importance of employee experience. In fact, improving employee experience can increase revenues by up to 50%! Here are the five key elements to create a better employee experience:

  1. Mutual Trust: Trust includes employees' trust in the company and the company's trust in its employees. Mutual trust enhances employee initiative and creativity, and strengthens collaboration between each other. For example, Apple and Ritz-Carlton both allow employees to address many customer issues without needing special permissions.
  2. Leadership Responsibility: True leaders not only talk the talk but walk the walk. They ensure that employee experience is given due importance in the company culture. For instance, Hilton established a cross-departmental team specifically to monitor employee experience.
  3. Alignment of Values: Employees want their values to align with those of the company. Companies need to clearly express their values and ensure that all actions are consistent with these values. For example, Airbnb conducts two "core value interviews" during its hiring process to ensure new hires match the company culture.
  4. Recognition and Appreciation: Recognizing and nurturing employees' potential is crucial for motivation. For instance, Unilever has designed a leadership development program that helps employees create a "future-fit plan" consistent with company objectives.
  5. Leverage Technology: Simple and effective technology can greatly enhance employees' work efficiency. Companies should strive to integrate apps to reduce job friction for employees.

Providing a high-quality employee experience not only attracts and retains top talent but also boosts business performance, bringing more value to the company. After all, happy employees create happy customers, which in turn satisfies leaders and investors.


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