【商業智慧】喬布斯法則：網羅一流人才 Steve Jobs' Rule: Recruiting Top Talent
What is the most important issue for entrepreneurs? It's not the product, marketing, brand, or anything else – it's talent!
"A great talent is worth 50 average employees." This famous quote from Apple founder and management genius Steve Jobs has developed into the "Jobs' Rule," which has become popular in management circles worldwide.
Jobs spent half his life realizing the true value of talent. He once said in a speech, "I used to think that one outstanding talent could equal two average employees, but now I believe it's 50." Since Apple required creative talents, Jobs spent about a quarter of his time on recruitment.
Senior executives are often more effective in introducing the company's long-term goals to potential hires. For newly established and dynamic companies, the founders are usually very meticulous in selecting staff. When the boss is present at recruitment events, it helps candidates quickly understand and adapt to the company's culture and environment.
Microsoft's head of recruiting, David Plouffe, also shared a secret to attracting top talent: senior executives must be involved in the hiring process. To this day, Bill Gates personally calls graduates that Microsoft is interested in to ask if they would like to work there. Plouffe emphasized that if senior executives are not involved in the hiring process, others will think they don't care about talent. And if they don't care about talent, who will?