【商業智慧】滿足職場5大求職者的需求，才能吸引並留住人才 Meeting the Needs of Five Types of Job Seekers to Attract and Retain Talent
人才缺口卻越來越大，面對大離職潮，單一的招聘條件已無法滿足不同的求職者需求。以下是職場上五種主要的求職者類型：
- 工作至上的傳統型工作者
這類人才以工作為重，願意為優渥的待遇和職涯成功付出。如提供公平的待遇，能有效留住這類員工。 - 靈活至上的自由型工作者
以25至45歲群體為主，他們渴望自由，著重於創業精神和工作的使命感。要吸引這類員工，公司必須支持他們的個人目標並提供機會以讓他們展現所長。 - 居家至上的彈性上班族
這類員工重視家庭，以及在家工作的福利。對於彈性工作環境、員工身心健康與福祉更為重視。企業若能提供彈性工時和良好的職場環境，則更有可能吸引他們。 - 理想至上的社會新鮮人
年輕且無家庭負擔，重視職業發展和工作互動。提供頻繁的交流和投資於員工未來的機會將能吸引他們。 - 放鬆至上的提前退休者
這類工作者經驗豐富，工作不再是第一優先考慮，他們重視工作的意義和靈活性。吸引他們回到工作崗位的關鍵可能是優渥的薪酬或通脹帶來的物價高漲。
麥肯錫的報告強調，了解並滿足這五種求職者的需求，是現今企業面對大離職潮，成功吸引並留住人才的關鍵。同時，對於一些非傳統員工如兼職人員、工讀生或是前員工，他們也可能成為重要的即戰力。在這變動快速的時代，企業需重新思考和調整其人才策略以應對挑戰。
The talent gap is growing larger. Faced with a significant wave of resignations, a single set of recruitment conditions is no longer sufficient to meet the diverse needs of job seekers. Here are the five main types of job seekers in the workplace:
- Traditionalists
These talents prioritize their jobs and are willing to invest in their careers for competitive compensation. Offering fair treatment is effective in retaining this group of employees. - Do-it-yourselfers
Mainly aged between 25 and 45, they crave independence and value entrepreneurial spirit and a sense of purpose in their work. To attract such employees, companies must support their personal goals and provide opportunities for them to showcase their abilities. - Caregivers
These employees value their families and appreciate the benefits of working from home. They place a strong emphasis on flexible working arrangements, employee well-being, and welfare. Companies that offer flexible working hours and a positive work environment are more likely to attract them. - Idealistists
Young and without family responsibilities, they value career development and job interactions. Providing frequent communication and investing in employees' future opportunities will attract them. - Relaxers
These experienced workers no longer prioritize work as their top concern. They value the meaning of work and flexibility. Attracting them back to the workforce may be achieved through generous compensation or addressing the inflation-induced cost of living.
According to a report by McKinsey, understanding and meeting the needs of these five job seekers is the key to successfully attracting and retaining talent amidst the significant wave of resignations faced by companies today. Additionally, for non-traditional employees such as part-timers, interns, or former employees, they may also become essential resources in times of urgency. In this fast-changing era, companies need to rethink and adjust their talent strategies to tackle these challenges.